You know, it’s hard to get excited about socks.
I mean, they have a really basic and boring job: to serve as a buffer between your foot and your shoe.
I own cheap socks, expensive socks and even socks I got free when I bought those cheap, off-brand golf shoes a few months ago. The crazy thing is, with some of the more expensive socks I’ve bought, I couldn’t wait to get the damn things off my feet. Some of the el cheapo socks, on the other hand, did their designated job just fine.
My current sock drawer leans toward Kentwool ankle socks and a random collection of crew and compression socks.
You can call it the Sock Drawer of Schizophrenia.
Tell you what, though, these new Heathlander golf socks might just be the Xanax my sock drawer needs.
Heathlander’s new golf socks: Clean, simple and comfy
Heathlander has been a MyGolfSpy favorite for over a year. Its spikeless golf shoes hit the holy trinity of comfort, stability and style, with more than enough traction to keep you from slip-slidin’ away.
These new golf socks are a more than worthy companion. They’re light, amazingly comfortable and, as we learned over a few frosty fall-in-New England rounds, plenty warm. They’re made from a blend of fine Merino wool and an advanced material called CLIMAYARN©. They combine to make one dandy pair of socks.
CLIMAYARN® is made by Schoeller Textil AG, one of the world’s most respected innovators in technical performance fabrics. The Swiss-based company dates back to 1868 and has built a reputation for creating high-performance textiles used in outdoor apparel, workwear, protective clothing and premium lifestyle products.
Schoeller is often referred to as the “Intel Inside” of premium outdoor clothing.
CLIMAYARN®, according to Heathlander, delivers exceptional softness, natural temperature regulation, rapid moisture wicking and lightweight durability. After a handful of walking rounds, I can’t argue with any of that.
Heathlander makes its socks with seamless toe construction and a reinforced, padded heel and secure arch support. I know it’s just a pair of socks but if they’re going to do their job, they might as well do it well.
They’re how expensive?
The new Heathlander golf socks go for $25 a pair. You can get three pairs for $70 or five pairs for $100.
Crazy for a pair of socks? Almost certainly. But the first law of sockonomics is almost always universal: durability may or may not be better but the materials almost always are. They’re usually more precise with sizing so there’s less bunching and slipping. They’ll also have better moisture control with targeted cushioning and never underestimate the value of a good seamless toe. That one will surprise you.
For basic everyday wear around the house, you won’t notice a bit of difference between cheap and fancy. Walk 18 holes, however, and you likely will.
Spend wisely, my friends.
Heathlander’s new golf socks are available in a low-cut ankle style (white only) and in a crew-length style (navy and green). They come in men’s and women’s sizes.
A quick word about Heathlander’s Winter Cashmere Collection.
After a summer hiatus, Heathland’s Winter Cashmere Collection is back in stock. If you didn’t howl about $25 socks (and, really, a few pairs for golf might just be worth it), you might howl about a $240 sweater vest or a $320 hoodie.
But don’t, at least until you hear the full story.
For years, I owned only one cashmere sweater. I bought it when I played Carnoustie a decade ago and paid way too much for it. Here it is 10 years later and it’s still a go-to garment. It’s soft, silly-comfortable and way warmer than you’d think, considering its weight.
The Winter Cashmere Collection features a classic crew neck and V-Neck sweater as well as the aforementioned vest and hoodie. The Heathlander vest ($240) is made from the same cashmere as the crew and V-neck and comes in dark green and burnt orange. The cashmere hoodie ($320) is a bit of an outlier. It’s a hoodie with no zippers, pockets or tie strings, and it’s made of cashmere. It’s very much a hoodie for grown-ups.
Crazy price for a hoodie? Almost certainly but one good piece of cashmere will last so long they could probably bury you in it.
Now that’s what I call value.
For more information on the socks and the Winter Cashmere Collection, visit the Heathlander website.
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