News & Opinion

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Titleist to Launch Limited Release AVX Golf Ball

Sep 21, 2017 | 29 Comments

Limited release & maybe for a limited time

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Can True Linkswear Find Its Soul?

Sep 18, 2017 | 23 Comments

True Linkswear is trying to reclaim its lost brand identity with two – and only two – new shoes and a refocused approach. Can it succeed?

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PXG vs. TaylorMade – UPDATE

Sep 16, 2017 | 83 Comments

Retailers named in suit.

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Lab Results

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R&D Tools: Player Testing

R&D Tools: Player Testing

Sep 19, 2017 | 6 Comments

In my last article, I wrote about PING Man and the role that robotic testing plays in club research and development. The perfect complement to robotic testing, where we can[…]

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Spec Check: 2017 Most Wanted Fairway Woods

Spec Check: 2017 Most Wanted Fairway Woods

Sep 14, 2017 | 5 Comments

Stated Specs vs. Reality

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Recent Reviews

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2017 MOST WANTED HYBRID

Aug 23, 2017 | 76 Comments

The Best Hybrid of 2017

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2017 MOST WANTED FAIRWAY WOOD

Aug 9, 2017 | 38 Comments

The Best 3-Woods for 2017

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2017 MOST WANTED SUPER GAME-IMPROVEMENT IRON

Aug 1, 2017 | 32 Comments

The best super game-improvement irons of 2017.

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New Releases

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Does a New Wedge Confirm the Heir Apparent To Bob Vokey?

Does a New Wedge Confirm the Heir Apparent To Bob Vokey?

Sep 20, 2017 | 20 Comments

A new wedge and perhaps a new face of the franchise

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Will Golfers Find Value in Callaway’s “Ultra-Premium” Epic Star Lineup?

Will Golfers Find Value in Callaway’s “Ultra-Premium” Epic Star Lineup?

Sep 12, 2017 | 60 Comments

What does Ultra-Premium actually get you?

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