Data reveals the truth
What they carry that you don’t?
You care about your driver’s center of gravity location. You may not realize it yet, but you do. CG location has a significant influence on how your driver performs. While[…]
Does the putter grip matter?
Does the Color of the Shaft Matter?
Choosing the Right Setup
Better gapping, higher scores. Why?
Digging Deeper Yields Unexpected Answers
Read the following in your best infomercial pitch man voice: Do you struggle getting out of the sand? Does it sometimes take you 5 or 6 shots to get it[…]
How do you measure up against the best in the world
Remember the Alien Wedge? What a joke! Right? Well, that joke of a product and company Alien Golf, sold over $200,000,000 worth of wedges in just over 3 years. To[…]
One inch is a precise measurement, right? You would think, but no. In the golf equipment industry, sometimes an inch isn’t exactly an inch. For that matter, a degree isn’t exactly a[…]
