Ball Lab: Titleist Pro V1x Review
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Ball Lab: Titleist Pro V1x Review

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Ball Lab: Titleist Pro V1x Review

MyGolfSpy Ball Lab is where we quantify the quality and consistency of golf balls. Today, we’re reviewing the 2023 Titleist Pro V1x. To learn more about our test process, click here.

About the Titleist Pro V1x

I suppose the Titleist Pro V1x needs no introduction.

For much of its history, it was the only four-piece ball in the Titleist lineup. In the last few years, Left Dash has joined the lineup but the stock Pro V1x is still the most popular “x” with PGA TOUR pros and consumers.

Titleist classifies the Pro V1x as a high-launch, high-spin ball. That’s certainly true within the confines of the Titleist lineup and relative to the market as a whole as well.

Like Titleist’s other premium offerings, the Pro V1x is manufactured at Ball Plant 3 in New Bedford, Mass.

As always in our Ball Lab, we analyzed compression, weight and diameter and also checked for internal defects. Below are the key takeaways and a deep dive into what we found.

Titleist Pro V1x golf ball

Key Takeaways

  • The Titleist Pro V1x scored above average in testing, earning a Ball Lab Quality Award.
  • With an average compression of 96, the Pro V1x remains one of the firmer options on the market.
  • The quality and consistency of Titleist’s premium offerings continues to be nothing less than stellar.

Titleist Pro V1x Construction

The Titleist Pro V1x is a four-piece ball. It’s notable for being the only true dual-core offering on the market right now from a major manufacturer.

Dual-core construction should offer greater spin separation throughout the bag.

It features a 348-dimple cast-urethane cover.

Titleist Pro V1x Compression

Titleist Pro V1x golf ball in the MyGolfSpy comrpession gauge.

On our gauge, the Titleist Pro V1x has an average compression of 96. That’s identical to the 2021 model.

The Pro V1x remains one of the firmer options on the market. Other models with similar compression include the PXG Xtreme and Srixon Z-Star XV. Based on our samples, it’s fractionally firmer than Callaway’s Chrome Soft X and Chrome Soft X LS, though we doubt you’d notice.

Compression Comparison Chart

We’ve had requests for a standalone compression comparison tool. As it turns out, that tool exists. We created it as part of our Golf Ball Compression FAQ page. At some point, we may merge the two charts but, for now, the plan is to include this chart in future Ball Labs.

Diameter and Weight

Titleist Pro V1x golf ball weighted for Ball Lab

All of the Titleist Pro V1x balls in our sample conformed to the USGA’s weight requirements. This isn’t surprising as we’ve never had a Titleist urethane ball fail a weight check.

None of the balls in the sample fell under the USGA’s minimum diameter standard and all met our standard for roundness.

Titleist Pro V1x – Inspection

Centeredness and Concentricity

No notable concentricity defects/off-center layers were detected.

Core Consistency

The core colors of the Pro V1x were consistent throughout the sample. No unmixed material/chunks were noted.

the core of a Titleist Pro V1x golf ball

Cover

No cover defects were identified in our Titleist Pro V1x sample.

Titleist Pro V1x – Consistency

In this section, we detail the consistency of the Titleist Pro V1x. Our consistency metrics measure how similar the balls in our sample were to one another relative to all of the models we’ve tested to date.

a side-by-side chart comparing Titleist Pro V1x golf balls.

Weight Consistency

  • Weight consistency for the Titleist Pro V1x falls in the Average range.
  • Box 3 was ever-so-slightly heavier but weight was generally consistent from one box to the next

Diameter Consistency

  • The diameter of the Titleist Pro V1x falls on the high end of the Average range.
  • Size was generally consistent across boxes.

Compression Consistency

  • Compression consistency for the Titleist Pro V1x falls within the Good range.
  • This is an area where Titleist often excels with its premium offerings.
  • The compression delta across the sample was 7.5 points.

True Price

True Price is how we quantify the quality of a golf ball. It's a projection of what you'd have to spend to ensure you get 12 good balls.

The True Price will always be equal to or greater than the retail price. The greater the difference between the retail price and the True Price, the more you should be concerned about the quality of the ball.

Titleist Pro V1x – Golf Ball Quality Summary

To learn more about our test process, how we define “Bad” balls and our True Price metric, check out our About MyGolfSpy Ball Lab page.

The 2023 Titleist Pro V1x is exactly what we’ve come to expect from Titleist balls produced at Ball Plant 3.

The Good

  • Average or better for all metrics we test
  • Exactly what we expect from Titleist’s premium offerings
  • Overall score is good enough for a Ball Lab Quality Award

The Bad

  • Nothing to nitpick.

The Score

The True Price for the Titleist Pro V1x is $54.99, the same as the retail price. On one hand, it’s a bit more expensive than most premium offerings. On the other, you can be confident you’re getting what you paid for.

At the time of testing, the Titleist Pro V1x received a Ball Lab score of 89. That’s 15 points above the current database average and high enough to receive a Ball Lab Quality Award.

Editors Note: The original version of this review listed the Ball Lab Score as 85. The post has been updated to reflect the correct score of 89.

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Tony Covey

Tony Covey

Tony Covey

Tony is the Editor of MyGolfSpy where his job is to bring fresh and innovative content to the site. In addition to his editorial responsibilities, he was instrumental in developing MyGolfSpy's data-driven testing methodologies and continues to sift through our data to find the insights that can help improve your game. Tony believes that golfers deserve to know what's real and what's not, and that means MyGolfSpy's equipment coverage must extend beyond the so-called facts as dictated by the same companies that created them. Most of all Tony believes in performance over hype and #PowerToThePlayer.

Tony Covey

Tony Covey

Tony Covey





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      Tim

      8 months ago

      the classification of high launch and high spin is not really true when you compare it to the market……i never played this because of that description but after seeing it bomb 274 with a mid swing speed off the driver, and have great launch #’s and spin #’s, i may have to get a dozen to try,…its almost 7 yards longer off the driver than the V1…..thats huge to me

      Reply

      SGre

      8 months ago

      So an already awesome ball is still awesome. Got it.

      Reply

      kevinwho

      8 months ago

      My question might be better suited for AskMyGolfSpy, but I wanted to know how much does a golf ball, club shaft, and impact conditions affect spin/launch numbers. Which contributes the most/least? Another way of phrasing this would be, say I need high launch/spin, would I be better off switching golf balls (say from a Pro V1 to a Pro V1x) or getting my club reshafted to a high launch/high spin shaft?

      Reply

      James Kelble

      8 months ago

      Great mystery, are the PGA tour players playing the same balls? Or perhaps do they only get the highest score quality ones from the plant? I know for a fact, they have markings from the factory not found on the off the shelf boxes.

      Reply

      Jay Nochols

      8 months ago

      You clearly don’t know because your statement is false. The only difference in markings on any V1 or V1x are the side stamps, and it’s possible for a tour pro to be playing a 2013 V1x, so yes, a pro could be playing a prior generation product, but there’s no “special balls” made for the PGA Tour professionals, that’s a fact you can bet on.

      Reply

      John O

      8 months ago

      When you apply any filters to the Quality Comparisson Tool – the 2023 Pro V1X does not show up when it should. e.g. filter for 2023, etc.

      Reply

      Tony Covey

      8 months ago

      On it. Update publishing soon.

      Reply

      alex

      8 months ago

      Has there been any thought of adding a “durability” part of the lab? Some balls, including Titleist, do well, but anecdotally (and personal experience) I have found a Chromesoft X to show nicks and scrapes that weren’t due to cart paths, trees, etc. There are other balls (I have read the first MTB primes were spotty and Dean Snell went on golfwrx forums to say he is addressing the issue with manufacturers, etc. Thanks

      Reply

      Mike

      8 months ago

      Most Titleist balls do well, however, I found the AVX to be incredibly poor in terms of wear. I’ve seen that after half a round, the ball shows enough wear to make not-too-desirable to play another,9. Strange, cuz that’s only with the AVX. That’s probably the main reason I don’t play them

      Reply

      WYBob

      8 months ago

      Tony, thanks for doing a Ball Lab on the new Pro V1X. It appears that the 2023 Pro V1X is 4 points lower than it’s 2021 and 2019 versions and and 4 points lower than the 2023 Maxfli Tour S (made overseas in a plant that makes other DTC balls)! At a rating of 85 it means there are 4 other non Titleist balls that received higher ratings than the 2023 Pro V1X. In the past there were only 2 non Titleist balls that tied it’s rating and zero that rated higher. There is either something inconsistent with the 2023 rating of this years Pro V1X (and Pro V1 for that matter) or Titleist is starting to stumble in its QC at Ball Plant 3. Would love to hear Titleist’s feedback on this.

      Reply

      Tony Covey

      8 months ago

      Hey Bob,

      First, we discovered a data entry with another ball (a double-entry with the new Kirkland) that impacted the scoring database wide. With that corrected, the actual score of the Pro V1x is 89.

      With that said, we’re dealing with small numbers (the scoring system leverages the Z-Scores for our consistency metrics). For better or worse, we have to draw a line somewhere. As an example, for one metric, Z-Scores were .08 apart. As it happens, our boundary line split the difference, so one ends up on the low end of the good range, and the other on the high end of the average range. Depending on what goes into the db next, there could be no change, they could both end up good, or both average. It’s a fine line but we built the system to be dynamic.

      End of day…we know readers like scores – they help make complex things a bit more digestible, but they do require lines to be drawn.

      Everything we test falls within a range and knowing how the system works (and what it looks like when a ball is bad), IMO, anything the finds its way into the 80s – especially mid-80s or higher is top-shelf.

      Reply

      Ksquared

      8 months ago

      You made me go back to my statistics book to review z-scores. I get the rejection idea. But I think your testing has improved since 2019 (maybe 2021) and earlier scores do not equate with today’s scores. Maybe you want to split the table into parts (old and new) so we compare the balls we buy today. I have very few 2019 balls around.

      bob

      8 months ago

      Excellent point. Below prior versions of other Pro-V balls and the same score or a lesser score than Maxfli Tour S and Maxfli Tour X 2021. Hmmmmm…..$100 for four boxes of premium balls or $210 for the same number and quality of balls. Not a very hard decision for most right thinking people.

      Reply

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