For more info on golf patents in general make sure to check out our friend over at Golf-Patents.com.
Did Callaway’s Chess Move Backfire?
Remember all the he-said-she-said golf ball lawsuits we covered back in July 2008 & November 2008. Titleist and Callaway were having a serious brawl for the rights to determine who was the winner for the future rights not only to the most famous golf ball of all-time the Titleist Pro V1…but more importantly the entire future of golf ball design itself.
There was a reason the Pro V1 ball had been the rockstar of the golf ball market for so long…we had heard that Titleist and many others were simply having troubles finding its replacement. It seemed that no matter what golf manufacturers did the Pro V1 was still the creme of the crop and the best ball being tested in R&D labs. Well since Callaway couldn’t come up with something better they decided to play an impressive and industry changing chess move. They wanted to try and disturb the golf ball giant (Titleist) from the top of their hill. So they did…they used the new golf ball patents they now owned from their purchase of Spalding/Top-Flite against the golf ball giant Titleist. They claimed that the Pro V1 technology was theirs (well Spalding/Top-Flite’s) and they won. So Titleist was now no longer allowed to make the Pro V1 the was they were currently making it. So BIG WIN FOR CALLAWAY…RIGHT? Well they thought so I am sure but has it awoken the sleeping monster?
Did It Awaken A Sleeping Monster?
Just consider what this chess move by Callaway has actually done…it ruled that Titlesit had to stop selling the most popular golf ball of all-time. So what do you think this did to Titleist? Did they sit back and cry all day in their dirty pee pants? Well by the looks of all the new golf ball patent ideas they are coming up with…it looks like what it achieved most was really pissing them off and sending them back to the drawing table to destroy their competitors once again.
For years now there were a couple constants in the golf equipment industry that we could almost always count on.
- (1) was Foot-Joy (Titleist) owning the shoes and golf glove industry…and
- (2) was Titleist kicking the pants off everyone in the golf ball market share war.
At the time I am sure this move by Callaway seemed to be a good one and they would have you believe it still was…but Titleist would beg to differ. From the looks of all the new design concepts they have been pumping out lately it looks like golf ball scientists are definitely winning the battle for who becomes king of the hill and master of the top spot in the golf ball market share domain.
Tons of New Golf Ball Designs By Titleist!
Just check out their newest round of ideas and concepts for what they feel might be the some of newest shape for the golf balls future. Which one do you think will be the next Pro V1? For more info on this patent click here. And for more info on golf patents in general make sure to check out our friend over at Golf-Patents.com.
New Titleist Golf Ball Designs
RELATED ARTICLES:
– TOP-SECRET! – The Titleist Pro V2?
– “The #1 Ball In Golf…Was Built On Callaway Golf Technology” says Callaway
– U.S. Patent Office Ruling: Titleist Wins! Callaway Loses :(
Trevor duff
9 years ago
Honestly I dont think the balls matter much i think it’s the golfer it’s more of a mental thing in my opinion i played with titleist pro v1 a Nike vapor and a callaway ball I found in the woods and i played with in 5 strokes on all 3 balls