FIRST LOOK! – Taylormade Stingray Putter
The “Ghost” club or white paint job…is a love or hate type of relationship with most golfers. And many would agree that if any company other then Taylormade had launched this type of product (or paint job) they would have failed dismally.
But like we have expressed before much of a products success is due to the “Pyramid of Influence“. Basically a products success starts with the “tour” players and trickles down from there. So if you have enough money to have multiple players on tour bag your new stick…more then likely that product will sell fairly well. NO MATTER WHAT COLOR YOU PAINT IT. In fact the old saying in golf club design went “If it doesn’t sell…paint it a different color.”
So with that being said Taylormade looks to be launching a new “ghost” putter to their line-up and this one is called the Taylormade Stingray Putter. It popped up on eBay just the other day. Wonder if the original Stingray designer sold the rights to the name ;)
So…what I want to know from the readers is this:
- 1. Do you like the new Taylormade Stingray putter?
- 2. If this putter had the name Wilson engraved on the bottom would you pay it any attention?
Click here to view the eBay ad.
Darryl D. Rekemeyer
13 years ago
Taylor Made White seems to be currently RIGHT –
I think balance, feel and other design characteristics are key to “better putting” which is why someone would reasonably buy a new putter – therefore, White may not be Right! (Maybe there should be a palette of colors for the club maven and fanatic – begging the question that White may be/not be Right after all!)
Of course, impulse buying is many times how Pro Shops stay in business – relying on their “Display and Marketing Consultants” to provide irresistable collections of clubs, apparel and other golfing paraphernalia that the latest guru recommends – based on his/her well paid for expertise and “On-line MA or Ph.D” supporting his/her Golf Digest “recommendations.”