I’m all for DTC brands that can outperform the big names in testing. Better prices, more options, and the major brands have to earn their premium. When the performance is there, it’s a win for golfers.
In our 2026 Most Wanted putter testing we got a real look at Sub 70, testing three models across all three categories: the 007W blade, the 010P mallet and the 011-SQ zero-torque. What we found was one of the more instructive stories in this year’s data: the category you choose matters more than the brand.
One thing to know before we dig in: zero-torque was our most competitive test. When you combine all three putter categories and rank every putter by PuttView HCP, the top 15 slots belong entirely to zero-torque putters. Not a single blade or traditional mallet cracks that list. Performing well in zero-torque is a real statement.
Blade: Sub 70 007W
The 007W has a lot going for it on paper. Black tour PVD finish, wider profile than the standard 007 for more forgiveness, adjustable heel and toe weighting, and CNC-milled 1045 carbon steel. It’s designed for strong-arc strokes which is the right call for a blade.
In testing, it finished 18th out of 24 with a PV HCP of -2.2 and a 40.8-percent make rate.
The Mizuno M.Craft Osaka led the category at -5.5 with PING’s Scottsdale Anser 4 and 2D and the LA GOLF Bel Air II DW all in the -3.7 to -4.5 range. The 007W wasn’t close to that group. Blade putters in general reward tight stroke matching and in a broad-population test a strong-arc specific design can take a hit in the numbers. That said, it finished bottom third.
Mallet: Sub 70 010P
The 010P is a traditional plumber’s neck winged mallet with a double-milled face and adjustable weighting at $199.
It ranked 25th out of 29 mallets with a PV HCP of -2.6 and a 42.7-percent make rate, putting it in the bottom five of the most crowded category we tested.
The Bettinardi BB 6.0 and BB 7.0 led the way with Ben Hogan, Sausage Golf, and T Squared all posting scores in the -5.0 to -6.3 range.
Zero-Torque: Sub 70 011-SQ
The 011-SQ is Sub 70’s maximum MOI zero-torque putter at $229, built to stay square throughout the stroke. It finished second in the zero-torque category on PV HCP at -7.7, just behind the Odyssey Ai-Dual S2S #7 (-8.1). More importantly, it led the entire zero-torque field in make percentage at 50.5 percent.
No other putter in the category made more putts. In fact, no other putter in the test made more putts. Its average miss of 16.0 inches was among the tightest in the test.
For context, that make rate is nearly 10 percentage points better than the 007W blade. At $229, it undercuts most of the competition sitting near it on the leaderboard.
All the numbers
Here’s how the three Sub 70 putters compared to their category field averages across short, medium and long range. You’ll see that for the blades and mallets, the medium putt performance is what really hurts the overall scores.
| Putter | Category | Short | Medium | Long | Overall |
|---|---|---|---|---|---|
| Sub 70 007W | Blade | -4.2 | +4.7 | -5.1 | -2.2 |
| Blade Field Avg | -2.8 | +1.6 | -6.6 | -2.6 | |
| Sub 70 010P | Mallet | -3.8 | +5.0 | -7.4 | -2.6 |
| Mallet Field Avg | -3.9 | -0.7 | -7.5 | -4.0 | |
| Sub 70 011-SQ | Zero Torque | -8.1 | -4.9 | -9.7 | -7.7 |
| Zero Torque Field Avg | -6.7 | -3.3 | -8.4 | -6.3 |
Final thoughts
Sub 70’s performance in the zero-torque test is worth paying attention to. If you’ve been in the market for a new zero-torque putter, this one should make your list.
For the full picture on how these putters stacked up across the entire 2026 field:
Dules
4 minutes ago
And the best budget zero torque putter, the one we should all consider, doesn’t come left handed. Frustrating.
Fake
15 seconds ago
Which one is that? Mazel?