I’m of the opinion that Johnnie-O is one of the more underrated (and understated) apparel brands in golf. They don’t get nearly the amount of love they deserve, and fly under the radar compared to the ever-growing list of brands built on brash designs and streetwear culture.
But the brand built on the iconic four-button polo is here and thriving. To commemorate their 20th anniversary, Johnnie-O is launching a special collection that includes a unique partnership with SWAG Golf.
The collection is headlined by the return of Johnnie-O’s classic four button pocket polo. Made of 100-percent cotton, these buttery soft polos feature the signature surfer logo and chest pocket. The 20th anniversary Original 4-Button 100% Cotton Polo is available in four unique colors; Vista Blue, Spearmint, Cubbie Blue and Watermelon (my favorite).
As mentioned, Johnnie-O teamed up with SWAG Golf to create some custom headcovers inspired by the OG Johnnie-O polo. Yes, they’re pretty darn cool.
The 20th anniversary marks a new season for the brand, with plans to introduce new offerings as the year rolls along. These include an eyewear line, elevated headwear and continued partnerships with content creators like St. Andre and Peter Finch.
You can shop the 20th Anniversary Collection now at Johnnie-O.
OpMan
1 year ago
Way too expensive for fast fashion, especially when everybody wants new garb every year, especially when they’re made of polyester like everything else